Kestrel · Revenue team · Q3 2026
Q3 churn report
Churn fell for the third month in a row. EMEA now drives most of the gain.
Can we split EMEA out?
Resolved in v4A shared ChatGPT project opens only for people with a ChatGPT account. Ask ChatGPT for the finished report, plan or brief as a file, add it to Display, and share one link that opens in the browser.
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A project is a place to chat with ChatGPT over shared files. Display is a place for the finished doc and the people who read it.
| ChatGPT Projects | ||
|---|---|---|
| Readers need no ChatGPT account | No: Logged-in users only | Yes: Any email address |
| Share one doc, not the whole project | Partly: Chat link, private projects | Yes: Each doc, one URL |
| People you can share with | Partly: 5 to 100 people | Yes: Unlimited viewers |
| Other agents can publish into it | Not documented: Not documented | Yes: Any agent |
| Share outside your company | Partly: Workspace can limit invites | Yes: Invite by email |
| Team plan, monthly billing | $25 per user | $79 flat, viewers free |
| Chat with AI over shared files | Yes: Chats, files, instructions | No: Display does not chat |
| Team sharing on the free plan | Yes: Up to 5 people | Partly: 3 gated docs |
| Version history | Not documented | Yes: Solo and higher plans |
| Comments on the doc | Not documented | Yes: On any line |
Checked 12 November 2026. Sources: Projects in ChatGPT · Sharing conversations and scheduled tasks in ChatGPT · ChatGPT Business pricing · ChatGPT pricing
“We gave it to a few people, expecting the super users who’d been asking for a publishing platform. We didn’t realize the whole business would pick it up.”
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Use Display when the result of a ChatGPT project must reach people: a report, a plan or a brief that clients and colleagues open at one link, without a ChatGPT account. Any agent can publish it, and your team comments and edits right on the page. A shared project opens only for logged-in ChatGPT users, and each member sees its chats and files. Use Projects in ChatGPT when your team wants to chat with ChatGPT over the same files and instructions. Display does not chat. Keep the project for the work, and publish the result to Display.
Fix any line right where you read it.
A Q3 delivery report is open on Display, with 89.7% in its On-time rate tile. Someone selects Edit in the header, changes the tile to 94.4% on the page, and selects Save changes. The report reopens as version 4 at the same URL.
Shows this step in the loop
A doc stays private until you share it. Then choose who can open it – one person, a group, your company or anyone with the link.
Every doc stays private until you share it with people and groups.
On Solo and higher plans, colleagues use the Google or Microsoft account they already have. Readers need no seat.
Invite clients and partners by email. They sign in with a one-time password and open the doc in the browser.
On Team and Business, see who opened which doc, and when, before you follow up.
Keep the project for the chats. Use Display for the finished doc.
A Space for every team, with folders inside and its own permissions.
You and your agents can search every doc you can open.
Claude, ChatGPT or Cursor, on personal or company plans. One doc, one URL.
Develop applications that pull data from your sources.
Pull data from the sources your team already uses.
Keep ChatGPT for the work. A shared project opens only for people with a ChatGPT account, and each member sees its chats and files. Display gives the finished doc its own link. Clients and colleagues open it in the browser, and your team comments and edits right on the page. The Free plan has 3 gated docs and unlimited viewers, and needs no card.
Ask ChatGPT to write the result as an HTML or Markdown file. Download the file and add it to Display in the browser. On ChatGPT Business, Enterprise and Edu on the web, an admin or authorized developer can also connect Display as a custom app when the workspace allows developer mode. ChatGPT then publishes the doc from the conversation.
A new doc is private by default. You can share it with people and groups, open it to everyone in your company, or make it public. Readers need no ChatGPT account and no seat. They sign in with a one-time password on every plan, or with Google or Microsoft on Solo and higher plans. Enterprise adds SAML sign-in, for example with Okta.
No. Display has no chat and no AI model. Your agent does the work in ChatGPT, Cursor, Codex or Claude Code, and publishes the result to Display. Your agent can also read a Display doc and its comments, and publish the next version at the same URL.
No. “Open” means three things. Any agent can publish to Display. Anyone you choose can open a doc without a seat. The file stays as your agent made it, and you can download the source at any time.
ChatGPT Space is a different OpenAI product. OpenAI says that a space does not replace your Projects. For the comparison with Space, read the ChatGPT Space alternative.
No. We do not use customer content to train or fine-tune any AI or machine-learning model.
Display works with ChatGPT, Cursor, Codex, Claude Code and any other agent that writes HTML or Markdown.
No card needed · Free plan: unlimited viewers, unlimited public docs, 3 gated docs