Cloudflare Access charges $7/user/month. For 100 viewers, that's $700/month — and it takes 2–4 hours to set up. display.dev is $49/month for unlimited viewers. CLI, MCP, Google and Microsoft SSO included. No infrastructure to build or maintain.
| display.dev | Cloudflare Pages + Access | |
|---|---|---|
| Monthly price (100 viewers) | $49 flat | ~$700 |
| Monthly price (200 viewers) | $49 flat | ~$1,400 |
| Per-seat pricing | ❌ | ✅ ($7/user) |
| Google SSO | ✅ Included | ✅ (separate setup) |
| Microsoft SSO | ✅ Included | ✅ (separate setup) |
| Publish CLI | ✅ | ❌ |
| MCP for Claude Desktop | ✅ | ❌ |
| Infrastructure to maintain | ❌ | ✅ |
| Setup time | 15 minutes | 2–4 hours |
| Free tier | ✅ | ✅ (50 users) |
Cloudflare Access is free for up to 50 users. After that, it's $7/user/month — regardless of how many artifacts you're hosting.
| Viewers | Cloudflare Access | display.dev |
|---|---|---|
| 50 | $0 | $49 |
| 75 | $525 | $49 |
| 100 | $700 | $49 |
| 200 | $1,400 | $49 |
| 500 | $3,500 | $49 |
Per-seat pricing creates the wrong incentive for internal sharing: every new viewer is a cost increase. Teams end up managing approval lists instead of sharing freely. That's the opposite of what internal publishing is for.
Cloudflare Access is an identity-aware proxy. To use it for static file hosting, you need two products configured together: Cloudflare Pages for hosting, Cloudflare Access for authentication.
Setting up from scratch:
Estimated setup time: 2–4 hours. Ongoing maintenance: your team owns it.
After all of this, there's still no publishing CLI. You commit to git and trigger a deployment. Non-technical users have no path at all.
display.dev takes 15 minutes to set up. No infrastructure to maintain. Ever.
Cloudflare Pages + Access:
⏱ 2–4 hours for first artifact. $700/month for 100 viewers.
display.dev:
dsp publish ./report.html⏱ 15 seconds. $49/month flat.
You're within the free 50-user tier and have already done the setup. You need Zero Trust network features beyond static hosting — device posture checks, application-layer policies, WARP client enforcement. You're protecting a dynamic web application or internal service, not sharing HTML files.
You want to publish HTML or Markdown behind company auth without building or maintaining infrastructure. You're sharing with more than 50 people. You want flat pricing regardless of team size. You want a one-command CLI or an MCP tool for non-technical users. You want Google and Microsoft SSO without separate IdP configuration.
Get started free → · See all pricing
Cloudflare's free tier (50 users) is the closest equivalent — but it requires 2–4 hours of setup and ongoing maintenance. Above 50 users, Cloudflare Access is $7/user/month regardless of artifact count. display.dev is $49/month regardless of user count or artifact count.
display.dev runs on managed infrastructure. You don't need to know or configure any of it — that's the point.
If you have fewer than 50 viewers and an engineer with 2–4 hours to set it up, Cloudflare's free tier is viable. Most teams find that the setup burden and lack of publishing CLI makes display.dev worth $49/month even within the 50-user limit.
display.dev is working toward SOC 2 Type II certification. Enterprise plan includes audit logs, SAML, and custom data residency.
Free tier. No credit card. One-time password auth on free, Google + Microsoft SSO on Teams ($49/month flat).