Why it moved: 14 upgrades from the June pricing change; churn flat. Gap to target closes if July upgrades hold rate.
Why it moved: two mid-market downgrades at seat review. Churn interviews point at the seat-count step – fix scoped for v2.14.
Why it moved: onboarding rework lifted week-one activation from 34% to 41%; the cohort is carrying WAT with it.
Why it moved: stable. Compute renegotiation lands in August; expect +1–2 pts from September.